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Does Marketing Your Business Feel Fake, Sleazy, or Inauthentic?

Many introverted business owners feel this way.

For example... do any of these sound familiar?

You're reluctant to promote your business because you don’t like to put yourself out there. (And yes, you've tried. Repeatedly.)

You try to keep up with marketing methods that require you to be outgoing and super visible. (But OMG it’s exhausting plus it gives you night sweats!)

You go to bed completely beat and wondering how you’re supposed to do it again tomorrow. (And then wake up with feelings of dread.)

How are you supposed to promote your business when extroverted methods don't work for you?

Wait. Let's ask a different question...

What if you could market your business by focusing on your unique introverted style?

What if you could...

  • Feel confident about how you represent your business

  • Engage in deeper conversations with your audience about things that matter

  • Work when you feel energized and schedule recovery time for when you need it

  • Connect with your audience and build relationships based on trust

  • Design your marketing strategy so that it is in alignment with who you are

You can do all of these things by
promoting your business in a way that fits you!

Introducing...
The Introverts Marketing Academy

Introverts Marketing Academy

The marketing membership designed for introverted business owners like you.

It's time to learn how to make an impact by being your authentic self.

When you join the Academy you will:

Learn how to use your unique introverted style to drive your marketing decisions

Find your authentic voice and style

Grow your confidence using a marketing strategy that fits you and your business

Make progress faster with less frustration

Get the answers you need when you
need them

Enjoy a supportive community

More Time & Energy
More Time & Energy Michelle Klieger, Strategerm Consulting

Suzan helped me embrace and leverage myself in my business. She showed me the power of using my own voice instead of being who I thought people wanted me to be.

Now I spend less time putting on a mask, freeing up more time and energy to grow my business.

Sales Were Double
Sales Were Double Wendy Rossman, In Stitches Embroidery

After working through the processes, our social media has become more true and authentic to us.

And our business is showing it. We are shockingly busy! Our sales for July were double what they were last year, and last year was a really good year.

The Introverts Marketing Academy helps you:

Lean into your introverted style so you can market your business authentically

Customize your marketing strategy so that it fits how you prefer to show up

Learn fundamental marketing strategies that fit you and your business

Get clear on the things that are holding you back so you can move forward with confidence

Focus on your specific marketing questions during weekly group coaching sessons

Connect with a community of like-minded introverted business owners who have similar struggles

All of this happens through:

COURSES

You have access to new content every month through live workshops and pre-recorded training to help you:

  • Explore who you are as an introvert
  • Learn how to be strategic about your digital marketing
  • Assess your current marketing plan
  • Design a strategy customized to fit you and your business
  • Execute your customized plan with confidence, because it's built by you for you

You’ll also have access to assessments and downloadable worksheets that will help you customize your marketing to your needs and get your work done.

Through all of this, you’ll gain a deeper understanding of who you are as an introvert and how you can design a marketing strategy that enables you to lean into your strengths, show up authentically, and make a true impact.

COACHING

We meet every week for live group coaching sessions.

We’ll use this time to:

  • Support you with what's happening at that moment in your marketing
  • Move you forward in the specific direction that you need to go
  • Clarify your best next steps
  • Explore what you are struggling with
  • Strategize, plan, and celebrate your wins!

These sessions are driven largely by your questions and challenges.

Existing members have stated that an unexpected benefit of the group coaching is that other people ask questions that they hadn’t thought of, and so they feel better informed, prepared, and supported.

All of these sessions are recorded, so you never miss out!

COMMUNITY

It may feel like you’re the only one struggling with the challenges of being an introverted business owner… but you aren’t alone!

When you join the Introverts Marketing Academy, you will:

  • Connect with a friendly, welcoming community of people who have similar struggles and understand exactly what you’re going through.
  • Ask your marketing questions, share your own experiences, and learn from others who have been where you are now
  • Use the community space to practice your marketing messages, try on new skills, and celebrate your wins!

This community is a safe space built just for you.

Feel Confident
Feel Confident Julie Wardwell, Ayurveda Step by Step

I highly recommend this membership. It has helped me in so many ways I didn't even know I needed.

I feel connected to a community that supports each other through Suzan's step by step process of learning basic marketing techniques and beyond. I feel confident and supported to move forward with launching my marketing plan.

More Clients
More Clients Donna Mavromates, Mavrocreative

Suzan is incredibly insightful and through her coaching I discovered so much about myself and my business that I hadn’t thought about before.

We've since rewritten all of the copy on our website and the result is a site that conveys exactly who we are as a business, which has led to more clients who we love to work with!

Move Your Business Forward
Move Your Business Forward Peg Leach, Hiring Coach

Suzan has been a life-saver for me! She has such a great sense of how to help you move your business forward.

The membership group continues to be a great place to bounce ideas around and get feedback - I truly feel like I have made new friends with everyone in our group!

What's inside the membership?

IMA Mockups
  • Weekly coaching calls: Get answers to your questions, guidance on your next steps, make sure your perspective is clear, and support your fellow members

  • Monthly course content: Live and pre-recorded videos help you learn marketing strategies that you can put into action immediately

  • Online community: Connect with your fellow introverted entrepreneurs who get what you're going through because they've either been there or are there, too

  • Worksheets, checklists, and eBooks: Develop and execute your marketing strategy step by step with written details that you can save and edit or print out

  • Models and frameworks: Make the right marketing decisions for you and your business using guides and structures as a lens to better understand your options

  • Membership site: Find everything in one place, including recordings, worksheets, lessons, and links to resources

If we haven't met yet...

Suzan Czajkowski

It's about helping you find your voice, your style, and your confidence.

Hi! I'm Suzan Czajkowski, and I have made a career out of helping business owners design their own marketing strategy so that they feel empowered by it. It’s been my passion throughout the 12+ years that I've run my own marketing business.

My clients are introverted entrepreneurs who struggle with the types of "put yourself out there" marketing strategies that are so prevalent today.

What I've learned in the many years that I've been working with introverts is that the "do what I do" step by step marketing strategies feel inauthentic and without other options, they're left out in the cold.

That's why I've designed the Introverts Marketing Academy to be a warm, safe place where introverted entrepreneurs like you can learn to promote your business in ways that are authentic to your personal style.

Sometimes it means identifying tactics that allow you work from your naturally reserved and quiet position, and sometimes it means helping you strategically step out of your comfort zone.

In either case, it's about giving you the tools, strategies, and tactics to help you show up and promote your business authentically.

Not sure if the Introverts Marketing Academy is for you?

This is for you if...

  • You know you need to market your business but you struggle with putting yourself out there

  • You're done with trying to pretend you're an extrovert

  • You want to market your business authentically and you're ready to learn how to do that

  • Your business has been up and running for a few years and you're ready to take it to the next level

This is not for you if...

  • You have no problems marketing yourself. (Go you!)

  • The extroverted marketing methods that require you to be super visible really work for you

  • You don't believe that marketing is necessary for your business

  • Your business is brand spanking new and you're still just getting your bearings

If what you're reading here is ringing all the bells in your head that say,
"Yes, this is what I'm looking for!" then yay! You're in the right place!

Frequently Asked Questions

What is the live coaching and workshop schedule?

Coaching calls happen every Friday. The time alternates weekly, starting either at 11:00am ET or at 1:00pm ET, to accommodate the various time zones of the members. All coaching calls are 1.5 hours in length and take place on Zoom.

We meet for workshop calls twice a month on Tuesdays at 9:00am ET or 11:00am ET. Topics are scheduled in advance so that you know what's coming and can plan accordingly.

All calls are recorded and made available to you via the membership site.

What is the difference between the coaching calls and workshop calls?

The coaching calls are designed to meet you where you are in your marketing and help you move forward with your next step. They are run on zoom in a masterclass style, meaning that I will offer supportive coaching and guidance, and also leave space for you to draw on the knowledge of other members.

The workshops focus on a specific, predetermined topic. There's usually a small training section followed by a discussion as we help you apply the material to your own marketing. 

Topics covered in the coaching and workshop calls include: introversion styles, mindset, marketing strategy, content marketing, social media, email marketing, Facebook Ads, copywriting, and more. 

What if I can't attend a call live?

All calls are recorded so that you can watch the replay on your own schedule. Attending live will give you the best experience, but if you can't attend live you won't miss out!

More Engaged Followers
More Engaged Followers Jayne Mattson, Career Coach

I thought I had a good understanding of how to promote myself and engage with my connections on social media until I started working with Suzan. Within 2 weeks of posting using a targeted approach, I had an increase of followers who were engaged with comments, likes and shares. 

Suzan is extremely knowledgeable in the world of social media marketing. Her approach is to educate, support, and be an advocate for her clients. If you want to increase your visibility and learn how to promote yourself the most effective way, I highly recommend choosing Suzan as your coach. You will not be disappointed!

Strategies that Work for Me
Strategies that Work for Me Andrea Novakowski, Executive Coach

I like working with Suzan because she listens to me, helps me clarify what I want to accomplish, then helps me figure out how to get there. I especially appreciate that she honors my style, helping me develop strategies for marketing my business that are not only effective, but work for me.

We have created a plan that is clear cut and simple, which is important to me. It has kept my presence active in social media without overwhelming me and has honored my desire to create a personal connection with my prospective clients.

A final note for you from Suzan:

You can do this.

I know that being an introvert in an extrovert’s marketing world is challenging. And going a route that isn’t already carved out by someone else can be scary.

But your business needs you to stand up for it. The people that you can help need to hear from you.

You can do this.

Whether you go forward with me in this program or decide to forge ahead on your own, I encourage you to listen to what your gut is telling you to do.

Dare to step out and let people know who you serve and how you serve them. Help them find you. Because honestly, that’s what marketing is: Connecting with the people you can help, letting them see how you can help them, and building authentic, long-term relationships with them based on trust.

I hope you see that the answer to “How do I do this?” is not in someone else’s footsteps, but in your own.

It’s when you show up as exactly who you are that your message will resonate with your audience and you will find the results that you are looking for.

So, lean into your personal style. Dare to be your introverted self and let your audience see that in you.

Be you. That is how you make an impact.